TheTechGuide Forum

General Category => News => Topic started by: Josetann on October 15, 2008, 02:32:13 PM

Title: It's not easy being green--Optimizing eco-friendly packaging
Post by: Josetann on October 15, 2008, 02:32:13 PM

Early adopter brands have further differentiated their products and won consumer affinity by adopting green strategies in their brands and packaging. But risks are many says Affinnova's Steve Lamoureux.      Commentary--On every progressive brand manager’s short list is a sustainability initiative. In just a few short...

Click here (http://\"http://news.zdnet.com/2424-9595_22-241680.html\") to read the full article.